moshi

TYPE
editorial, branding
TOOLS
Illustrator, InDesign
DURATION
Jan - Mar 2020
CHALLENGE
Create a magazine of which evokes your most inner-worlds by binding together thought-provoking words and imagery
OVERVIEW

This magazine hopes to evoke our most inner worlds through a creative lens by binding together emotional and thought-provoking words and imagery with exploration of the mundane to create the unusual. Moshi derives from the saying “aesthetic emotion”. This is an emotional response to beauty, any kind of beauty. In this context, beauty means a work of art— whether it be written or shot by a camera. It all counts, as long as it has an emotional impact.

OBJECTIVE

The goal is for Moshi to be a place one can feel connected to and understood by—or even help oneself realize more about themselves. A lot of writing on the web delivers, an although deeply personal experience, a very much ephemeral one. There are also a lot of expressive and poetic ideas executed through photography posted online, though very dispersed and hard to come by. Moshi creates a space that exists between and beyond these two forms of art by tackling a specific theme for every issue to take on and bringing everything together in one place.

SPEC BOARD
Spec board for Moshi Magazine
ISSUE 0 FLOW

The first issue acts as an introduction to the bi-yearly magazine, called "Metanoia". It is a reminder to always welcome and embrace the journey of your mind, heart, and self and to remember to love every part of your 'metanoia'. The following is the flow of Issue 0 to get a general feel of what Moshi is like!

Flow for Moshi Magazine Issue 0
COVERS

I was lucky enough to work with the talented Eliana Esquivel, also known as on instagram, to feature her artwork on the covers of Moshi!

Covers of Issues 1-3 board for Moshi Magazine
FULL ISSUE 0

Unfortunately due to COVID-19, physical copies of the magazine are delayed. Next step for us is to bring this editorial piece into the physical world so readers can truly experience Moshi for what it is meant for!

For now, enjoy the !

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