heyo, I'm Sophie Zhao and I am a
PR
O
DUCT
DESIGNER
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about
SOPHIE ZHAO
9/FEB ‘99—YYZ
PRODUCT
DESIGNER
Currently at koho building better financial solutions for all Canadians and teaching personal finance on youtube.
style
My work is guided by a strong belief in design as a way of recognizing and forming relationships between ideas and reality; it is a method for improving the connections between people and the products they use. I believe good design must touch both the heart and the mind for it to have lasting relevance.

My aesthetic approach often involves a distinct sense of play, aiming to put the ‘fun’ in functional — pushing the limits of form and beauty.
experience
My happy place lies in the realm of product and branding to push the mundane into something extraordinary. Throughout my design career, I have worked in-house mostly at fin-tech startups (such as KOHO Financial, and addy), shipping projects from 0 to 1.

But I also enjoy my fair share of studio work (from health-tech to game design to AI-based technologies). In all of which, the projects I take on focus on a variety of mobile and web apps on top of establishing & translating brands into diverse and scalable design systems.
INTERESTS
Outside of design, my passion lies in discovering delicacies, dogs, and the designer fashion industry. I tend to enjoy the finer things in life, so naturally I like to pay attention to detail. Get to know me and you’ll quickly learn that I aim to impress, try to keep everyone’s best interest at heart, and get along with everybody — and every pooch!
recognition
2021 Applied Arts
Website Design
1st place
Adobe x MTV
Adobe Jam
Honourable mention
RGD SoGood Awards
Accessibile Design
Honourable mention
Adobe x Airbnb
Adobe Jam
Top 20 (out of 400+)
Dieline Awards
Student Winner
Third place
When creativity melds together with global issues, I believe you can bring the world together.
—Virgil Abloh
IF YOU
LIKE MAIL
shoot me a message and we can chat!
and if you like bubble tea — we will get along very well